Business Plans need to ...

Clearly articulate the problem being solved, i.e. what problem do I solve in the market place, who is hurting and how much is it costing them ? They also need to clearly and simply describe the following:

+ Market benefits

+ Value proposition

+ What the product or service is and why it is different or novel

+ Core value proposition

+ Size of the market

+ Competitive environment

+ Target market

+ Competitive advantage

+ Barriers to entry

+ Business model

+ Financials for a 3 yr period

+ Management team that will execute plan

+ Exit point for investors

+ What is sort from investors and what they get in return

+ What should be developed before the business starts

+ Absolute core of the business !

Business Plans typically ...

+ Take 30 drafts or more.

+ Contain no more that 25 pages of planning.

+ Contain another 10 pages of appendices.

HEARTstorming is ...

Brain storming with right brain activity. The right brain always WINS over left brain activity, i.e. there is a need to appeal to imagination, not logic !

Invigorate staff by ...

Education + stimulation + capturing their minds + reward + recognition = QED !

Meta Objectives break up as ...

+ The why ?

+ The vision, which is the powerful dream, emotive, no deadline, that engages passion, has an ultimate goal that is not financial !

+ The mission, which is conscious, is what product for whom in what specific market - the how for a vision !

+ The values, are unconscious, based on oneself first then to the business, are ones' own values transmitted by example through the business, ie shown by correct behaviour !

10 tips for a winning biz:

1 Search for tightly focused, unexpressed needs and unique value.

2 Be deliberately and provocatively different, i.e. flank rather than go head-to-head.

3 Simplify, systemise and engage like-minded staff to duplicate your system.

4 Innovate through cross-industry adoption, i.e. copy best ideas.

5 Always search for lowering costs.

6 Reward people on the outcomes you want by motivating them heavily.

7 Build a brand by delivering on your promise and establishing a track record.

8 Look at downside, manage risk and have good financial control.

9 Choose good assets and get rid of unproductive assets quickly.

10 Integrity is the most valuable asset. A business is built on trust.

The value of a network ...

Grows proportionally to the square of the number of users.

We are becoming ...

Experience poor and stimulus rich!

LUCKY people:                   

+ Are skilled at creating and noticing opportunities

+ Introduce variety into their lives

+ Make lucky decisions by listening to their intuition & gut feeling

+ Create self-fulfilling prophecies via positive expectations

+ Adopt a resilient attitude that transforms bad luck into good, i.e. tend to see the positive side of their ill fortune

Masters of Business Administration (MBA)

These expenisve programs still teach conventional thinking, which is retrospective than prophetic!

Leonardo Da Vinci

"I have been impressed with the urgency of doing. Knowing is not enough, we must apply. Being willing is not enough, we must do"

Jackson Brown Jnr

"Never let the odds keep from doing what you know in your heart you were meant to do"